The Privacy Preference Service helps you manage your privacy.
Less of the the messages you don't want without losing the ones you do
The Privacy Preference Service helps you to prevent numerous irrelevant direct marketing messages from reaching you. We do this by creating a 'do not contact me unless I ask you to' list and making it available to organisations. We also enable you to over-ride this as and when you wish to issue a specific request for proposals or offers.
So, in return for respecting your privacy, organisations you do want to hear from are able to send you more relevant communications at the time you are in the market to buy.
without losing the ones you do 